Online Sales Channel to Witness Growth in India Non-stick Cookware Market through 2024

Increasing focus on health and safety along with rising demand for improved new products to drive India non-stick cookware market during forecast period

According to Tech Sci Research report, “India Non-stick Cookware Market By Material, By Distribution, Competition, Forecast & Opportunities, 2024”, the India non-stick cookware market is anticipated to grow at a CAGR of over 4% during the forecast period on account of rapid urbanization, increasing disposable income and rising awareness regarding the use of material coupled with its health benefits. Moreover, the sleek and compact designs of non-stick cookware is attracting consumers and thereby fueling the demand for non-stick cookware as these products are scratch resistant and can be easily cleaned. In the manufacturing process of non-stick cookware, aluminum is the key element. Since, cost of aluminum metal is vulnerable, it is anticipated to be a key challenge for the leading players in the market as it directly impacts the manufacturing costs and profit margins for vendors.

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India non-stick cookware market can be segmented based on material, distribution channel and region. In terms of material, the market can be segmented into PTFE coated, Aluminum Coated, Ceramic Coated, and Others. PTFE coated cookware held the largest market share in 2018 and is expected to maintain its position over the next five years as they enhance scratch-resistant properties and durability of the product. However, ceramic coating segment is anticipated to grow at a higher growth rate during forecast period as it can withstand a temperature of 2,700 degrees Fahrenheit. Due to this property, majority of the start-up companies have been entering this segment.

Butterfly Gandhimathi Appliances Limited, Hawkins Cookers Limited, Nirlep Appliances Private Limited, Stove Kraft Pigeon., TTK Prestige Limited, Usha Shriram Enterprises Pvt. Ltd., Havells India Limited, Bhalaria Metal Craft PVT. LTD., Vinod Intelligent Cookware, etc., are some of the leading players operating in India non-stick cookware market. The companies operating in the market are using organic strategies such as product launches, mergers and collaborations to boost their share and increase their customer bases.

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“Among distribution channels, the online segment is projected to be the fastest growing market in the coming years on account of easy product selection and doorstep product delivery services. Furthermore, availability of customer review along with lack of time, is encouraging customers to purchase products online, thereby contributing to the growth of this segment.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based India management consulting firm.

“India Non-stick Cookware Market By Material, By Distribution, Competition, Forecast & Opportunities, 2024” has evaluated the future growth potential of India non-stick cookware market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in India non-stick cookware market.

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