Growing awareness towards oral hygiene and inclination of consumers towards organic products to drive global herbal toothcare market
According to TechSci Research report, “Global Herbal Toothcare Market By Type (Toothpaste, Toothpowder, Mouth Wash), By Distribution Channel (Hypermarket/Supermarket, Independent Stores, Specialty Stores and Online Sales Channels), By Region, Forecast & Opportunities, 2025”, the market is expected to witness significant CAGR during the forecast period. The major factors propelling the demand for herbal toothcare are growing awareness towards dental & oral hygiene and increasing inclination of consumers towards organic and herbal-based products. The increasing prevalence of oral complications such as gum diseases and tooth decay are also acting as key growth drivers for global herbal toothcare market. Moreover, the toxic nature of chemical-based toothcare products is also making consumers to switch towards herbal toothcare products. They are also considering toothcare products that are environment friendly and nontoxic in nature. With growing health consciousness among consumers and efforts to avoid health problems, global herbal toothcare market is expected to undergo substantial growth in the coming years.
Additionally, prevalence of allergens in conventional toothcare products are also augmenting the growth of global herbal toothcare market. Continuous product innovation by manufacturers and increasing availability of herbal personal care products is also supporting the growth of this market. Furthermore, thriving retail sector and growing availability of herbal toothcare products on e-commerce platforms is expected to drive the market through 2025. However, differing regulatory requirements are likely to hamper the market growth. Also, circulation of wide range of herbal toothcare substitutes are anticipated to pose as challenge for manufacturers.
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The global herbal toothcare market is segmented based on type, distribution channel and region. Based on type, the market can be segmented into toothpaste, toothpowder and mouth wash. Among them, the toothpaste segment accounted for largest market share in 2019 and is further expected to hold its dominance during the forecast period, which can be attributed to their high circulation in global market and wide use by consumers on a regular basis. However, the mouthwash segment is expected to register fastest growth through 2025 as consumers are now concerned about overall dental hygiene.
Based on distribution channel, global herbal toothcare market can be segmented into hypermarket/supermarket, independent stores, specialty stores and online sales channels. Among these, the hypermarket/supermarket segment registered high growth in 2019 owing to the wide range of choices they offer to consumers. However, with boost in e-commerce industry and growing trend of online shopping, the online sales channel is expected to undergo fastest growth during the forecast period.
Major players operating in the global herbal toothcare market include Procter & Gamble, Johnson & Johnson Services Inc., Colgate-Palmolive Company, Unilever Group, GlaxoSmithKline PLC (GSK), Himalaya Herbals, Dabur International Ltd., Amway Corporation, Patanjali Ayurved Ltd. and Vicco Laboratories. The companies are undergoing growth strategies like new product launches, mergers & acquisitions to increase their share in global herbal toothcare market.
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“North America accounted for largest market share in the market in 2019 as the region is witnessing growing number of patients suffering from various dental problems. Also, growing expenditure on healthcare coupled with increasing demand for organic products are favoring the herbal toothcare market in North America. However, Europe and Asia-Pacific are also providing lucrative opportunity for herbal toothcare manufacturers owing to growing awareness towards oral hygiene,” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
“Global Herbal Toothcare Market By Type (Toothpaste, Toothpowder, Mouth Wash), By Distribution Channel (Hypermarket/Supermarket, Independent Stores, Specialty Stores and Online Sales Channels), By Region, Forecast & Opportunities, 2025” has evaluated the future growth potential of global herbal toothcare market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in global herbal toothcare market.
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