Increase in health consciousness is expected to drive the growth of India over the counter (OTC) drugs market during the forecast period. According to TechSci Research report, â€œIndia Over the Counter (OTC) Drugs Market By Product (Cough, Cold and Flu, Analgesics, Dermatology Products, Vitamins, Mineral and Supplements (VMS), Other), By Dosage Form (Tablets, Capsules, Powders, Ointments, Liquids),